Bike Fairs 2026: unmissable events in Italy and Europe

Bicycle trade fairs are must‑see events for every cycling enthusiast, from seasoned professionals to casual fans.

If you’re looking for the latest developments—whether cutting‑edge bikes, e‑bikes, or accessories—attending a trade fair is an excellent way to stay informed, network, and maybe even pick up some new gear. In this article, we’ll explore the most important bicycle fairs in Italy and across Europe, offering all the key details on dates, venues, and ticket purchases.

The main bicycle fairs in Italy

Every year, Italy hosts a wide array of events devoted to the two‑wheel scene. From major international expos to enthusiast gatherings, these Italian trade shows provide the perfect chance to discover the latest market trends, test new products, and meet industry companies, technicians, and athletes.

Italian Bike Festival (Misano)

The Italian Bike Festival in Misano is Italy’s leading cycling event, drawing huge crowds and top‑tier brands.

Every September the Misano World Circuit hosts this expo, where enthusiasts and industry professionals can test‑ride bikes, attend talks and watch exclusive demos. It’s the perfect chance to catch the latest trends and meet the sector’s biggest manufacturers—without skimping on fun. Interactive exhibits, test rides and outdoor activities invite everyone to dive into the two‑wheeled world in a lively, engaging way.

The 2026 edition runs from 4–6 September, and participation is free with a simple online registration.

Bike Festival Garda Trentino (Riva del Garda)

The Bike Festival Garda Trentino, held every May in Riva del Garda, is an outdoor celebration that attracts a wide range of cyclists, from seasoned pros to keen amateurs.

The event gives riders the chance to test bikes in natural surroundings—especially MTBs, e‑MTBs, and touring bikes—and is renowned for its rich lineup of outdoor activities. Guided rides and on‑trail demos let participants put the bikes through their paces against a breathtaking backdrop. With its laid‑back vibe and stunning scenery, the festival is the perfect meeting point for anyone who loves combining a passion for cycling with the outdoors. Mark your calendar for 1–3 May 2026: admission is free, with registration required for some activities. Expect trail tests, exhibitions, and sporting events galore.

E-Moving Days (Milano)

E‑Moving Days, held every March in Milan, is one of the most compelling events dedicated to urban electric mobility, with an ever‑growing spotlight on e‑bikes. Completely open to the public and free of charge, the event combines new‑model showcases, urban test‑ride circuits, workshops, expert talks and the presence of leading industry brands, offering visitors an immersive taste of the new frontiers of sustainable mobility.

BikeUP (Bergamo)

BikeUP – Electric Bicycle Power Festival will run from 11 to 13 April 2025 in the heart of Bergamo and is one of Italy’s most significant events devoted entirely to the e‑bike world. Set against an urban backdrop, the festival offers a dynamic mix of exhibitions, free test rides, guided tours, themed workshops and family‑friendly activities. It’s the ideal appointment both for seasoned experts and for anyone looking to explore electric two‑wheel mobility.

Fiera del Cicloturismo (Padova)

The Cycle Tourism Fair (Fiera del Cicloturismo) will be held in Padua from 27 to 29 March 2026. Entirely dedicated to the world of cycle tourism, the event welcomed Italian and international destinations, tour operators, travel‑gear manufacturers and a host of workshops. It was the perfect chance for anyone looking for inspiration for new bike trips or practical tips to plan their next two‑wheeled adventure. Keep an eye on the website so you don’t miss next year’s edition.

EICMA (Milano)

EICMA, the International Motorcycle Show now also features a section devoted to e‑bikes and traditional bicycles.

From 6 – 9 November 2025 at Fiera Milano Rho, the event will include a spacious area dedicated to electric bikes and cutting‑edge accessories. Although still primarily a motorcycle show, EICMA has greatly expanded its focus on sustainable mobility, with a growing emphasis on e‑bikes and the gear that goes with them. Tickets are available online—don’t miss this must‑see event for anyone interested in the latest innovations in electric mobility and more.

The main bicycle fairs in Europe

Across the rest of Europe, there’s no shortage of prestigious cycling events either. European trade fairs act as an international showcase where you can spot global trends, connect with the industry’s leading companies, and take part in gatherings that blend business, innovation, and a shared passion for bikes.

Eurobike (Germany)

Eurobike, held each year in late June (from 24 to 27 June) in Frankfurt, Germany, is the world’s premier trade fair for the bicycle industry.

The show is a showcase for the latest technological innovations, with leading manufacturers unveiling new bicycles, e‑bikes, accessories and apparel. Tickets can be purchased online, and the event also features conferences, workshops and networking opportunities for companies and professionals. Eurobike sets global cycling trends, making it a must‑attend event for anyone who wants to stay on top of industry developments.

The Paris Bicycle Fair (France)

The Paris Bicycle Fair is another major event held every spring—usually in May. This show focuses primarily on urban bikes, e‑bikes, and sustainability, drawing an international audience of enthusiasts and industry professionals. It takes place at Paris Expo Porte de Versailles, and tickets can be purchased online. In addition to the bicycle exhibits, the event also hosts conferences and seminars on sustainable mobility policies and the role of cycling in modern cities.

 VéloCity

VéloCity is an international conference with an institutional and political focus, organised by the European Cyclists’ Federation (ECF). Held annually in a different European city, it is dedicated entirely to advancing bicycle mobility, with particular emphasis on urban planning, public policy and sustainable infrastructure. The event brings together public officials, engineers, urban planners, associations and businesses to discuss the bicycle’s role in the cities of tomorrow. The next edition, in 2026, will take place in Rimini, Italy—an appointment of strategic importance for the future of urban mobility rather than a commercial trade fair.

London Bike Show (United Kingdom)

The London Bike Show, held every February at London’s ExCeL Exhibition Centre, covers every corner of the cycling world—from performance road bikes and city commuters to e‑bikes. Across the weekend, visitors can join demo rides, on‑road test sessions, seminars, and new‑model unveilings. It’s a must‑see event for anyone looking to discover the latest innovations and market trends, with plenty of opportunities to meet the industry’s key players. Tickets are available online through the show’s official website.

CyclingWorld Düsseldorf (Germany)

CyclingWorld Düsseldorf, held every March (from 20 to 22 March 2026), is a lifestyle fair that spotlights urban cycling, sustainability, and cutting‑edge bicycle design.

The event draws a wide-ranging audience—from city riders to industry professionals—and is the perfect place to explore the latest eco‑friendly mobility solutions and innovative designs. Tickets can be purchased online, and the fair also offers ample opportunities for networking and meeting emerging brands.

Velofollies (Belgium)

Velofollies, held every January in Kortrijk (from 16 to 18 January), Belgium, is one of Europe’s premier indoor cycling fairs.

Drawing large crowds from across the Benelux region, it’s a must‑visit for cyclists seeking top‑quality road bikes, MTBs, e‑bikes, and accessories. Tickets can be purchased online. Alongside the exhibition stands, the event also features a host of interactive activities.

Fiets en Wandelbeurs (Netherlands)

The Fiets en Wandelbeurs took place in Utrecht from 13 to 15 February 2026, reaffirming its status as a flagship event for cycle tourism and touring bikes.

The expo brought together tourist destinations, tour operators, travel‑gear manufacturers and a wealth of workshops for anyone keen to discover the world on two wheels. Among the highlights were seminars on international routes and hands‑on advice for embarking on self‑supported bike adventures.

VELOBerlin (Germany)

VELOBerlin, held annually in Berlin, is an alternative trade fair that celebrates sustainable mobility. With a special focus on e‑bikes, cargo bikes, and urban bicycles, the event is perfect for anyone interested in cycling as an everyday means of transport. VELOBerlin is a unique opportunity to discover the latest trends in eco‑friendly mobility. The next edition is scheduled for 11–12 April 2025, and tickets can be purchased online at veloberlin.com.

National Cycling Show (United Kingdom)

The National Cycling Show is one of the UK’s premier trade fairs for both sport and urban cycling. From road bikes to e‑bikes, the event provides a comprehensive showcase of the latest industry innovations. Held annually in Birmingham, the 2025 edition has already wrapped up, and planning is under way for the 2026 show.

Cycling trade shows are unique opportunities to discover the latest innovations, meet experts, and celebrate every aspect of life on two wheels. This article is designed to gather—and update each year—the most important bike‑related events in Italy and across Europe. Keep following us to stay in the loop on the best dates in the industry!